EL ULTIMO GRITO IS A DESIGN TEAM OF ROBERTO FEO AND ROSARIO
HURTADO.
IN 1997, THEY WON THE BEST PRIZE AT 100% DESIGN AWARD WITH
"MISS RAMIREZ" LOW CHAIR AND BECAME ONE OF THE
DESIGNERS TO REPRESENT LONDON. FOR THE FOLLOWING 2 YEARS
THEY WON THE BEST AWARD AT THE 100% DESIGN AWARD WITH "MIND
THE GAP" MAGAZINE TABLE(1998), "GOOD MORNING MONEYPENNY"
COAT HOOK(1999). RECEIVING THE BEST PRIZE FOR 3 CONSECUTIVE
YEARS SHOWED THEIR TALENT TO THE WORLD. IN 2000, THEY PRESENTED
A SPACE WITH NOTHING TO POINT OUT HOW MUCH 100% HAS COMMERCIALIZED.
BECAUSE THEY DARED NOT TO SHOW ANY PRODUCT, THEIR RECORD
OF CONSECUTIVE WINS STOPPED.
IN 2001、EL ULTIMO GRITO DESIGNED A FLAGSHOP OF A FASHION
DESIGNER "JEFF GRIFFIN".
EL ULTIMO GRITO MEANS "SCREAM" IN SPANISH. IT
SHOWS ASTONISHMENT OF ENCOUNTERING UNKNOWN LIKE THEIR DESIGN.
THEY HAVE BEEN INTERESTED IN MATERIAL. THEY RE-OBSERVE THE
MATERIAL AND DISCOVER THE NEW POSSIBILITY. THEY CALL THEIR
DESIGN "MINIMAL MAXIMUM." IT IS ABOUT USING MINIMUM
MATERIAL/DESIGN TO RECEIVE THE MAXIMUM RESULT. THERE IS
NO DOUBT THAT EL ULTIMO GRITO WILL KEEP ASTONISHING US.
LABEL
> EL ULTIMO GRITO / エル・ウルティモ・グリート
DON'T
RUN
WE ARE YOUR FRIENDS!
LIGHT
9,345YEN
GOOD
MORNING
MONEYPENNY
3,045YEN
THE
REVOLUTION
WILL NOT BE TELEVISED
6,930 YEN
THE
REVOLUTION
WILL NOT BE TELEVISED
(LONG SLEEVE)
7,980 YEN